Bachelor of Design (Digital Design) - AUT University

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This degree offers a firm grounding in the fundamental skills leading to a career in the creative industries. It provides a number of pathways in six specialist fields (majors)

• Fashion
• Graphic Design
• Spatial Design
• Digital Design
• Product Design
• Textiles for Fashion

The programme runs for three years with increasing specialisation in each major. The Year One programme covers core studies in Design Studio and Theory, as well as a range of elective programmes that introduce the majors in textiles for fashion, graphic design, spatial design, digital design and product design.

Year Two builds on the conceptual bases of Year One with students following their major pathway. Students develop specific technical knowledge and skills in a context of understanding design processes and theories.

In Year Three students specialise further in their major, developing specific research based projects in a year of focused and intensive enquiry. The programme is structured to emphasise creative development in the early stages and then to bring this creativity into a more professional context as the programme continues.

Programme Code: AK3619
Level: 7
Points: 360
Duration: Three years full time
Venue: City Campus
Starting date: 3 March 2008
Application deadline: 12 September 2007

AUT encourages early application.
Late applications will be accepted if the programme is not full.

ENTRY REQUIREMENTS

• University Entrance
• Portfolio of art work
• Interview may be required
  Note: Entrance to university does not guarantee admission to a specific programme of study.

SPECIAL ADMISSION

Applicants over 20 years of age who do not hold a university entrance qualification (such as NCEA or CIE above) may qualify for university entrance via Special Admission.

ENGLISH LANGUAGE REQUIREMENTS

Applicants for whom English or Māori is not their first language are required to provide proof of an acceptable pass/grade gained in an accepted English language test. 

Digital Design offers students a curriculum focused on the application of new and emerging technology in moving image design. This qualification will enhance and further develop specialist activity in new media areas impacted by digital technology such as animation, virtual and augmented reality, game development, interactive applications graphic design, motion graphics, digital print technology, screen arts, spatial design, digital sound and post production.

THE KEY SKILLS YOU WILL ACQUIRE

Students will learn to approach problem solving in a flexible and adaptable way and to communicate digital design concepts with fluency and integrity.

CAREER OPPORTUNITIES

3D animator, mixed-media animator, motion designer, new media designer, interactive designer, game artist, programmer, digital effects animator, effects programmer, visual effects producer, and art director.

PAPERS

In addition to first year core papers (which cover Design Studio and Theory and provide experience in one other design area), students are introduced to the theory of digital design and digital design practice. Students’ visual intelligence is developed within Pictorial Studies and specialist activity in new media areas impacted by digital technology is developed.

YEAR ONE
115024 Creative Process 15 points
115100 Core Studio Art and Design 30 points
115101 Core Theory Art and Design 15 points
115131 Pictorial Studies 30 points
115132 History, Culture, Context I 15 points
115400 Digital Technology and Design I 15 points
Total points for the year 120 points

YEAR TWO
116008 History, Culture, Context II 30 points
116200 Elective Project 15 points
116401 Digital Technology and Design II 45 points
CHOOSE A FURTHER 30 POINTS FROM THE FOLLOWING
116404 Visual Effects 15 points
116405 Animation 15 points
116407 Broadcast Design and Motion Graphics 15 points
116408 Interactive Design and Game Development 15 points
Total points for the year 120 points

YEAR THREE
117301 Professional Practice 15 points
117402 Digital Technology and Design III 60 points
CHOOSE A FURTHER 45 POINTS FROM THE FOLLOWING
117014 Experimental Studies 15 points
117015 Digital Cinema Studies 15 points
117210 Contextual Studies 15 points
117405 Animation Studies 30 points
117406 Visual Effects Studies 30 points
Total points for the year 120 points

FURTHER STUDIES

At the end of the three year programme, students may opt for a fourth Bachelor of Art and Design (Honours) year. This involves a one year intensive postgraduate programme of specialisation in their chosen field. Students may also undertake postgraduate study in the two year Master of Art and Design.