Certificate in Communication Studies - AUT University

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The Certificate introduces students to the theory, issues and practice of communication, and prepares them for the Bachelor of Communication Studies (BCS) degree.

The programme gives students the academic knowledge and skills to begin to understand some of the social, political and cultural foundations of New Zealand society and the media’s role in that society. Students successfully completing the programme will:

• Examine society and how it functions
• Analyse and comprehend the role of the media in society
• Have a sound grasp of information technology and its role in the media
• Have basic media writing and production skills
• Communicate with others confidently and competently in English.

Skills are assessed by completing assignments to appropriate standards, while theoretical knowledge is assessed by formal exams.

Programme Code: AK3477
Level: 4
Points: 120
Duration: One year full time / Equivalent part time
Venue: City Campus
Starting date: 3 March 2008
Application deadline: 30 October 2007

AUT encourages early application.
Late applications will be accepted if the programme is not full.

ENTRY REQUIREMENTS

• Completion of Year 12
• 48 NCEA Level 2 credits plus 8 Level 1 credits in reading and writing
• Applicants should submit:
  • NCEA Level 1 Interim Result Notification
  • Latest school report
  • Letter explaining why you are applying for the programme
  • Curriculum Vitae
• Interview may be required

ENGLISH LANGUAGE REQUIREMENTS

Applicants for whom English or Māori is not their first language are required to provide proof of an acceptable pass/grade gained in an accepted English language test. 

THE KEY SKILLS YOU WILL ACQUIRE

The first semester papers emphasise reading, writing and gaining background knowledge and understanding of New Zealand society. Students improve their language abilities and study papers in media and communication.

In the second semester students learn specialist skills in journalism, media communication, public relations and media writing.

CAREER OPPORTUNITIES

This programme is designed as a foundation to the BCS programme.

FURTHER STUDIES

For students who have successfully completed the Certificate of Communication Studies, there are specific entry requirements into the Bachelor of Communication Studies.

PAPERS

143701 Introduction to Interpersonal Communication (15)
143703 Introduction to Radio and Television (15)
144702 Introduction to Academic Writing (15)
144704 Introduction to Digital Communication (15)
144705 Introduction to Media Communication (15)
144706 Introduction to Creative Media Writing (15)
144707 Introduction to Public Relations (15)
144708 Introduction to Journalism (15)

Total points for the year 120 points