Bachelor of Design (Graphic Design) - AUT University

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This degree offers a firm grounding in the fundamental skills leading to a career in the creative industries. It provides a number of pathways in six specialist fields (majors)

• Fashion
• Graphic Design
• Spatial Design
• Digital Design
• Product Design
• Textiles for Fashion

The programme runs for three years with increasing specialisation in each major. The Year One programme covers core studies in Design Studio and Theory, as well as a range of elective programmes that introduce the majors in textiles for fashion, graphic design, spatial design, digital design and product design.

Year Two builds on the conceptual bases of Year One with students following their major pathway. Students develop specific technical knowledge and skills in a context of understanding design processes and theories.

In Year Three students specialise further in their major, developing specific research based projects in a year of focused and intensive enquiry. The programme is structured to emphasise creative development in the early stages and then to bring this creativity into a more professional context as the programme continues.

Programme Code: AK3619
Level: 7
Points: 360
Duration: Three years full time
Venue: City Campus

AUT encourages early application.
Late applications will be accepted if the programme is not full.

ENTRY REQUIREMENTS

• University Entrance
• Portfolio of art work
• Interview may be required
  Note: Entrance to university does not guarantee admission to a specific programme of study.

SPECIAL ADMISSION

Applicants over 20 years of age who do not hold a university entrance qualification (such as NCEA or CIE above) may qualify for university entrance via Special Admission.

ENGLISH LANGUAGE REQUIREMENTS

Applicants for whom English or Māori is not their first language are required to provide proof of an acceptable pass/grade gained in an accepted English language test. 

Graphic Design concerns the way in which ideas and visual information are conveyed through layout, typography, illustration and photography. The Bachelor of Design in Graphic Design builds on a long and widely recognised tradition of design at AUT University. This programme provides a broad framework into conceptual and practical participation by students and relates to all aspects of graphic design. All students study graphic design throughout the three year course and are able to develop a secondary specialisation in illustration, digital design, advertising or photography as their time progresses.

THE KEY SKILLS YOU WILL ACQUIRE

The balance of design practice and theory will equip you with the ability to think creatively, approach problems in a flexible way and communicate design concepts with fluency, intelligence and style.

CAREER OPPORTUNITIES

Graduates have the knowledge, skills and professional aptitude to work in fields such as print design, advertising, packaging design, corporate design, web and multimedia design, editorial illustration, children’s book illustration, packaging illustration, animation, character design, studio photography or photojournalism.

PAPERS

The first year core papers introduce students to the basic theory of graphic design and to graphic design practice – both on and off computers – using programmes such as Photoshop, Illustrator and InDesign. Problem solving for designers is developed through knowledge of social environments, historical contexts and economics.

YEAR ONE
115024 Creative process 15 points
115100 Core Studio Art and Design 30 points
115101 Core Theory Art and Design 15 points
115130 Graphic Design Studies I 15 points
115131 Pictorial Studies 30 points
115132 History, Culture, Context I 15 points
Total points for the year 120 points

YEAR TWO
116008 History, Culture, Context II 30 points
116200 Elective Project 15 points
116230 Graphic Design Studies II 45 points
CHOOSE A FURTHER 30 POINTS FROM THE FOLLOWING:
116231 Illustration 15 points
116232 Photography 15 points
147771 Creative Principles and Practices 15 points
147773 Creative Strategy 15 points
Total points for the year 120 points

YEAR THREE
117210 Contextual Studies 15 points
117301 Professional Practice 15 points
117330 Graphic Design Studies III 60 points
CHOOSE A FURTHER 30 POINTS FROM THE FOLLOWING:
117331 Illustration Studies 30 points
117332 Photographic Studies 30 points
147772 Copywriting 15 points
147774 Campaigns 15 points
Total points for the year 120 points

FURTHER STUDIES

At the end of the three year programme, students may opt for a fourth Bachelor of Art and Design (Honours) year. This involves a one year intensive postgraduate programme of specialisation in their chosen field. Students may also undertake postgraduate study in the two year Master of Art and Design.